My Boobs Buddy is a line of organic clothing with totally offbeat and sometimes “shocking” messages to raise young women’s awareness of breast cancer screening.
The founder? Thomas Bosse
The brand name? “My Boobs Buddy”
The idea? of a new line of organic clothing intended, through its amusing messages (“Neither yes, nor chon,” “Say truck,” “I’m completely naked under my sweater “…), to make young women aware of the breast cancer screening through self-examination.
Why? Because breast cancer could be cured in 90% of cases with sufficiently early detection, whereas it is currently only recommended for women from 50.
And in addition, to contribute to the financing of regular prevention and awareness actions, “My Boobs Buddy” donates 10% of its margin to the association for the fight against cancer “Keep a Breast,” with which it regularly organizes sensitization.
